Waking Ideas Publishing - Health & Life Stories
Written By Danny Nicolas
As reported by Brand Eating, Pizza Hut played some clever Inception style marketing for the month of December in Singapore, creating a new type of pizza: the pizza within a pizza, decked out with most of the usual favorite toppings.
Looking more like an edible party tray than a pizza, the Double Sensation is so named because it features not one but two rings of crust. The outer ring is stuffed with melted mozzarella, parmesan, and cheddar cheeses which ooze out at intermittent holes in the crust, while the inner ring is filled with chicken sausage with bits of cheese inside.
But that's not all! The inner pizza features smoked chicken and zucchini on an pepper Alfredo sauce and the outer ring is topped with turkey ham, bell peppers, and mushrooms, on a salsa sauce. And, for some odd reason, the pizza is finished with a single cherry in the center.
Pizza Hut has slightly classier restaurants in Singapore than in the United States, as evidenced by the promo event for bloggers that featured a more upscale dining experience including salad, wings, and a pizza making demonstration.
Published on Sunday, December 30th, 2012 at 8:00 am | Both comments and trackbacks are currently closed.